Marketing with articles has been the an important part of online marketing and individual site promotion since the 1st days of the World Wide Web. There is talk about Google and the other search engines like MSN downgrading the significance of backlinks from the secondary tier article directories. What happens to your traffic and PR when those views and that hyperlink juice go away, if they do.

Web 2.0 articles marketing is the future of article promotion, as I see it. What do we suggest by Web 2.0 content marketing and how is this strategy different from the traditional method of writing and publishing articles on the article directories?

Web 2.0 information marketing is about highly leveraging the longtail content that you positioned on your domain and your personal pages using social networking, content sharing sites, movie marketing, and the hyperlink juice from these popular authority sites. The major difference is this. When you publish an article to an article directory your anchor text back links back to a specified page on your website. There is a 1:1 relationship amongst the anchor copy in the author's box of the article and a primary keyword phrase on your web site that you hope to rank well for.

For example, if you sell the Gibson Popcorn Maker on your internet site, the anchor text in an article you generate on an article directory might be Gibson Model 100. The web page link in the author's box would presumably point back to a precise page on your web-site that features the Model 100. If you do this enough times with ample unique articles you will likely achieve some success from a decent ranking for that keyword in the search engine results pages (SERPS). That is all well and good. Some people have made large sums a day in Adsense income by aiming for high payout phrases with this very same technique and have never paid a dime for Payperclick advertising.

Web 2.0 Articles Marketing will promote all the keyword phrases associated with your featured popcorn maker and any other component of making popcorn that Big g sees as very important to your domain across the entire array of media available to you.

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